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6 Essential Qualities of A Successful Small Business Manager

December 10, 2011

Kevin Aubrey

By Kevin Aubrey

Successful business management is often more art than science. Being able to blend technical analysis and skills with intuitive decision-making is often a talent that takes years to master. Implement the following 6 essential managerial skills and rapidly improve your overall performance as a business leader.

1. Be a great communicator.

Clear and concise communication is one of the most important managerial skills required. As a manager you must be able to motivate, delegate, negotiate, persuade, analyze, and critique deals, tasks, and team members on a daily basis. Effective communication whether written, verbal, or through digital media are skills required of any manager today. The more you are able to articulate with well written documents, motivating discussions, and powerful digital media presentations, the more likely you and your organization will succeed.

2. Be energetic and enthusiastic.

Negative attitudes bring the entire team down. As a manager with enthusiasm and an optimistic outlook you will elevate those around you and energize your entire team. Adopting a can-do attitude and implementing enthusiasm in your day-to-day interactions will encourage others to look for the positive in even the most challenging situations presented.

3. Exhibit competence in your area of expertise.

As a successful manager you must master your area of expertise. There is no better way to exhibit competence and mastery in your field than to challenge, inspire, and enable your team to successfully complete key goals and initiatives ahead of schedule, under budget, and with exceptional results. Model successful behavior and learn from other successful managers in your field. You don’t have to necessarily blaze your own trail to success, instead build off the successes of others who have already mastered the skills most critical to your position. Research and implement those strategies consistently in your day-to-day management strategies and you are well on your way to becoming a master in your area of expertise.

4. Delegate effectively and efficiently.

Delegation is an often abused function of even the most seasoned veteran manager. Being able to push critical tasks on to other team members isn’t the answer to successful delegation. Instead, delegating to those most suited to the task, providing timely information and guidance, as well as consistently following up to ensure everyone understands the task at hand and the desired results are key to effective and efficient delegation.

5. Remain calm, cool, and collected regardless of the circumstances.

Let’s face it, obstacles arise, unforeseen events transpire, and Murphy’s Law tends rule in spite of the most well thought out plans and objectives. When challenges arise handle them calmly and with authority. Identify the solutions to the challenge and clearly define the ways to successfully navigate the obstacle course presenting itself. By remaining collected and calm regardless of the situation the solution will present itself much quicker and easier than the alternative. Reinforce your teams ability to thrive in any circumstance by remaining composed and confident even if you aren’t entirely certain of exactly what needs to happen when. By remaining clear-headed the solutions will begin to materialize and many of the perceived challenges will work themselves out without requiring any major intervention or corrections.

6. Be your team’s biggest cheerleader and coach.

Encourage your team throughout all stages of the game and offer coaching and guidance as needed during the process. A team is only as good as its leader and requires you to understand what is necessary to motivate the individuals to play at their best. In addition continually recognize the successes of your team and encourage individuals to strive to improve on a continual basis. By leading and encouraging you will motivate individuals to continually find ways to improve their own performance and the team’s in the process.

By incorporating these 6 guiding principles into your current management techniques you will be sure to actively engage those around you and improve results consistently. Though not always easily mastered these techniques are simple and proven. Implement them today and see how powerful each of them can be in your business management objectives.

About the Author: | Kevin Aubrey is an accomplished entrepreneur leading one of his current companies to consecutive Inc. 5000 awards (2006 2007) for the fastest growing privately held companies in America. Having worked with (2) different Fortune 100 companies early in his career, and currently operating a half dozen small businesses, Kevin shares his business insight as a consultant, author, and speaker. Kevin’s blog can be found at

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